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  • Mark Schreiber

Understanding Seller Financing in Property Investments: A Win-Win Solution

Updated: Sep 10, 2023

In the world of investments, there's a way to help both buyers and sellers - it's called Seller Financing. With this, sellers can help buyers buy a company or property without using a bank loan or as a part of the deal pie. In this blog post, we'll talk about what seller financing is in the context of property investment, when and why sellers offer it, and why it might be a good idea for those who haven't thought about it yet.

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What is Seller Financing?

Seller financing means the seller acts like a bank and extends a loan to the buyer to buy the property. Instead of the buyer getting a loan from a bank, they pay the seller until they fully own the property.

When Do Sellers Choose to Offer Seller Financing?

Sellers offer seller financing for a few good reasons. First, it opens the property up to more potential buyers. Some buyers can't get a loan from a bank, maybe because of limitations on income or not having much money to put down. With seller financing, more buyers can be bid for the property.

Also, seller financing makes the sale faster. The process with banks can take a long time, but with seller financing, the deal can be done quicker. This is helpful in a busy real estate market where buyers and sellers want to move fast.

Seller financing may not be for all sellers. For instance it may not make sense to offer seller financing if there is still a large mortgage over the property. Seller financing is more interesting where the mortgage is paid off or where there is a fair bit of equity in the property and the buyer can cover the outstanding mortgage with a bank loan of his own. In this instance the seller may offer seller finance for the difference between what the buyer can raise from the bank and the purchase price.

Sellers also like seller financing because they get money regularly from the buyer. This money comes from the payments on the financed amount. It's like getting extra income without doing much work. Some deals include interest others are for zero interest but the buyer may offer a higher amount for the property. The setup of the seller financed agreement can take many forms.

In tough times when the real estate market is slow, seller financing can help sellers stand out. It makes their property look more attractive to buyers, even when the market is not so good.

Lastly, offering seller financing might help sellers get more money for their property. Buyers think it's a good deal, so they might be willing to pay a bit more.

Why Sellers Should Consider Offering Seller Financing:

If you're a seller and haven't thought about seller financing, here are some good reasons to consider it. One, it makes your property more appealing to buyers. Many buyers want flexible payment options, and seller financing can offer that.

Also, seller financing makes the sale happen faster. With less complicated bank processes, the deal can be closed quickly, and you get your money sooner.

In a competitive real estate market, offering seller financing can help you stand out. Buyers might be more interested in your property because of this option.

Lastly, seller financing might help you negotiate a better sale price. Buyers see it as a good thing, so they might be willing to pay a bit more for your property.


Seller financing is a great option that helps both buyers and sellers in property investments. It allows more buyers to find homes, makes the sale faster, and gives sellers regular income. If you're a seller looking to sell your property quickly and make the most out of it, you may want to consider seller financing, even if it is just a part of the deal pie. It could be a smart move in the exciting world of property investments. Seller financing is not for every seller as it depends on your financial position including any outstanding mortgage on the property.

Disclaimer: The examples used in this article are for illustrative purposes only and do not constitute investment advice. Investment decisions should be made based on individual goals, risk tolerance, and thorough research.

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